Digital Marketing Software
Development Services

Marketing Automation Solutions

Feeling overwhelmed with manual content publishing, sending emails, and ad management? Many marketers certainly can relate! 

Leverage our marketing automation software development services to reduce manual effort while executing email marketing campaigns, publishing social media posts, and configuring digital ads. We deliver powerful marketing automation software that goes far beyond automating daily routines: our solutions allow you to centralize lead data in one place, segment clients, set optimal prices, and maintain consistent branding. Release yourself from time-consuming manual work to increase conversions, boost productivity, and facilitate revenue growth.

Mobile Marketing Platforms

Can you imagine that an average American spends almost 5 hours on their smartphone a day? Invest in custom mobile marketing software to reach your clients from their favourite touchpoints!

We can create mobile marketing platforms that will help you ensure a strong multichannel brand presence, improve customer loyalty, and drive sales. Our MMPs enable you to stay connected with your customers via SMS, push notifications, in-app messages, and email campaigns. Mobile marketing platforms allow you to personalize your marketing materials and reach the right audience at the right time due to customer segmentation, dynamic content campaigns, A/B testing, and the use of geospatial data. Improve ad targeting, increase ROI, and keep in touch with clients wherever they are!

Content Marketing Software

Want to streamline your marketing efforts and make your content strategy more consistent? An end-to-end content marketing software solution is exactly what you need!

We deliver comprehensive content marketing software, allowing you to plan, implement, and monitor your content strategy. A custom solution can be adapted to your unique needs, incorporating features and functions of your choice. Our content marketing solution can accompany the entire content creation and marketing lifecycle, ultimately improving lead generation, increasing brand awareness, and driving revenue growth. Make content creation easier than ever with our digital marketing software development services!

Customer Experience Management Solutions

Looking for an end-to-end tool that will help you create truly personalized customer journeys? Empower your business with the CX management software to improve engagement across all touchpoints.

Our digital marketing software development company implements CXM solutions that tap the power of multichannel analytics to create a 360-degree view of your customers and their interactions with your brand. We engineer bespoke CXM systems that allow you to monitor all stages of the customer journey, manage interactions at every touchpoint, and analyze feedback. Forge strong emotional connections and make your clients feel valued and cared for!

Customer Loyalty Software

Wondering how to build up a stable customer base? Track and analyze what your clients like and make them happier using data-driven customer loyalty software developed by SysGears.

We craft custom mobile loyalty and rewards applications that enable you to create and manage personalized offers based on the purchase history and individual preferences of each client. Our customer loyalty solutions can be connected to your CRM and POS systems, as well as social media pages, to ensure more consistent workflows and improve customer reach. Delight your clients through personalized interactions and make them fall in love with your brand!

Marketing Chatbots

Did you know that most consumers tend to make purchases based on chatbot recommendations? Now, it’s time to integrate conversational AI into your business!

We integrate custom chatbots that provide personalized product recommendations and help you stay connected with your customers 24/7. AI chatbots use machine learning and natural language processing to ensure effective brand communication and gather client data, allowing you to create personalized offers and improve forecasting. Streamline your customer care, understand your clients better, and personalize your services to effectively navigate the changing business landscape.

ERP Solutions for Digital Marketing

Willing to focus on designing effective marketing campaigns rather than deal with tedious daily workflows? Benefit from a custom ERP system for marketing and advertising agencies!

We develop multifunctional ERP solutions that streamline business processes and provide valuable insights into your company’s performance. Our marketing ERP software centralizes essential operations, such as project management, billing, accounting, and financial reporting, on a cloud-based platform, eliminating data siloes and facilitating cross-departmental collaboration. Make your agency work like a Swiss watch while you focus on the creative work!

Marketing CRM Solutions

Seeking ways to build stronger customer relationships and streamline your marketing and sales processes? A custom CRM system is exactly what you need!

We create and integrate tailored CRM solutions that automate customer-related business operations, from email marketing and ad configuration to sales pipeline management. Our custom CRM software is designed to align with the unique needs of your business, allowing you to delve deeper into the needs of your target audience in general and each client in particular. Organize your lead information efficiently, make data-driven decisions, and keep your audience engaged at every touchpoint!

Advertising Agency Software

Need a reliable tool to optimize your creative agency operations? We will develop it for you!

We implement advanced advertising agency solutions, enabling you to streamline essential workflows, such as project management, client communication, revenue management, budget planning, and reporting. Our custom software helps you improve team cooperation, improves data consistency, and provides all the necessary tools for implementing strong marketing campaigns. Run your creative agency efficiently and dedicate your effort to what you do best – advertising!

Digital Analytics and BI Solutions

Effectively measure the success of your campaigns and enhance your decision-making with our advanced marketing analytics solutions.

We develop robust marketing analytics tools that collect data across multiple channels, track key performance metrics like conversions and bounce rates, and generate detailed reports on marketing performance. Marketing analytics software is essential for marketers striving to better understand customer behavior, predict trends, and develop valid marketing strategies. Our digital analytics solutions can be integrated with Google Ads, Google Analytics, social media channels, and other platforms to centralize all necessary metrics in one place. Define and achieve your marketing goals, assess your campaign results, and enhance strategic planning!

SEO Tools

Track key SEO metrics, find reliable backlinks, and conduct keyword research by integrating SEO software of your choice. Automate manual operations, optimize SEO strategy, and maximize page visibility.

Email Marketing Tools

Schedule email marketing campaigns smartly, conduct A/B testing, create segmented user lists, and customize your content to win the attention of your target audience. Establish timely and consistent customer communication, increase sales, and improve loyalty.

SMM

Schedule and publish content across popular social media channels like Instagram, TikTok, Facebook, LinkedIn, and more. Analyze audience reach and content performance, increase content visibility, and improve team collaboration by integrating cutting-edge social media marketing software.

Competitor Analysis

Track and analyze competitor mentions, search ranks, keywords, user engagement, and online reputation. Optimize your marketing strategy and jump on current trends by integrating competitor analysis tools.

PPC Ads Management

Control, optimize, and automate paid advertising campaigns to increase productivity, cut ad costs, and make the most of your marketing campaigns. Ensure the right audience reach, increase click-through rates, and ultimately win the competition.

Reputation Management

Monitor and analyze user feedback and mentions across multiple channels to ensure timely responses and support a positive reputation of your company. Build actionable social media crisis management strategies to increase retention, attract more leads, and create a positive brand image.

CMS

Plan, create, publish, and monitor content across various online platforms by adopting a custom content management system or integrating a third-party CMS like WordPress or Drupal in your digital environment. Streamline content creation, ensure consistent team collaboration, and analyze content performance.

Custom Marketing Software

SysGears creates powerful digital marketing software that allows you to fine-tune your marketing strategies, automate daily workflows, and improve customer engagement. We are dedicated to crafting reliable solutions with elegant design and robust architecture, ensuring stable performance, a shallow learning curve, and a seamless user journey. Our team can accompany you during the entire software development process, delivering the highest quality software that helps you achieve your strategic business goals.

Custom Marketing Apps

SysGears develops digital marketing web and mobile apps for effective customer engagement and marketing campaign management. We deliver fast and secure applications with human-centered design and bespoke features that streamline your marketing-related workflows, improve loyalty and retention rates, and elevate employee and client satisfaction.

Marketing Software Consulting

SysGears provides software consulting services to help you devise a robust digitization strategy and update existing marketing software with new features. Our team will thoroughly analyze your processes and identify bottlenecks to come up with the optimal solution that best suits your business needs. We will help you strengthen your digital marketing strategy, improve conversions, and elevate ROI.

UX/UI Design

SysGears creates fast and intuitive interfaces that embody your brand identity and meet your marketing goals. We deliver practical solutions with a sleek design and seamless navigation, ensuring excellent user experience and optimal performance. Our UX/UI designers pursue consistency and functionality, boosting customer loyalty and contributing to quicker software adoption.

Third-Party Integration

SysGears can connect your marketing software to the existing IT infrastructure, including CRM and ERP systems, ensuring consistent data flow and workflow optimization. We can integrate third-party MarTech tools into your digital marketing software to maximize its functionality and improve user experience.

Artificial Intelligence and Machine Learning

The recent study by Influencer Marketing Hub demonstrates that 69.1% of marketers have already empowered their marketing workflows with AI technology. Obviously, AI adoption rates will keep increasing in the following years, offering numerous benefits for marketing professionals and ad agency owners. Here are some of them:

• 24/7 customer care: AI chatbots provide round-the-clock customer service and personalized recommendations, helping users solve arising issues quickly and choose goods or services they are looking for.
• Streamlined content creation: Generative AI can speed up content creation processes, providing not only ready-made reports, newsletters, or emails but also prompts and ideas for creative marketing campaigns and social media posts.
• Brand reputation analysis: Artificial intelligence tools analyze customer reviews and company mentions across social media and other channels to help you develop appropriate marketing and communication strategies for building a positive brand image.

Big Data in Marketing

According to the Statista survey, nearly 95% of marketers successfully implement data-driven marketing strategies. Big data analytics proliferates across industries, with marketing and advertising being no exception. How can your organization benefit from big data-driven technologies? Learn below!

• Predictive lead scoring: By analysing data on prospective leads and historical closed-won leads, you can more accurately identify best-fit customers and improve campaigns targeting.
• More accurate targeting and personalization: AI algorithms analyze massive amounts of customer-related data and help you deliver hyperpersonalized content based on customer preferences, interactions, and purchase history.
• More effective competitor analysis: Big data allows you to trace the competitor’s marketing and sales strategies, helping you quickly adjust to emerging trends and improve market positions.

IoT in Marketing

The global number of IoT devices is expected to double by 2030 (as compared to 2023). Don’t miss the chance to enhance your advertising with the help of IoT. Below is a brief overview of the advantages of IoT for marketing:

• Contextual content marketing: Based on IoT data, you can target personalized ads at the right audience at the right moment, increasing purchase likelihood and enhancing the shopping journey.
• Location-based advertisement: IoT devices provide customer location data, allowing you to send offerings to clients nearby or visiting your location, improving accuracy and ad effectiveness.
• IoT devices as ads platforms: Wearables, smart TVs, smart home devices, and other smart devices can be used as marketing platforms, showing users tailored and context-based advertisements.
• Data-driven marketing strategies: Leveraging the data gathered from IoT devices, you can create customized advertising campaigns that address customers’ individual needs, increasing conversions and improving satisfaction.